A 90-day applied program

Help your buyers
say yes.
For the right reasons.

Turn ethical influence into better sales conversations, stronger commitments and progress toward revenue targets.

Cialdini certification learning. Behavioral science. Weekly coaching on your team's live opportunities.

For sales leaders, business heads and HR / L&D teams.

The moment that matters
A FAMILIAR CUSTOMER RESPONSE
“Looks interesting.
We'll get back to you.”
ConversationConsiderationCommitment
A better question

What does this buyer need to feel confident taking the next step?

Genuine evidenceClear valueVoluntary action
12,000professionals trained
225companies served
20+industries reached
Our client experience includes
QodeNextFanuc IndustriesLMW Machine WorksDTDCFlipkart LogisticsMTRPVRRegaliz HealthcareHCL Infosystems

Credentials reflect GrowthAspire's wider training and consulting experience.

When a strong offering isn't enough

Your team knows the product.
What helps the buyer decide?

A good meeting can still end without a decision. We examine where trust, perceived value or stakeholder commitment is missing, then work on the conversation that follows.

01 / MOMENTUM

The demo went well.
The deal went quiet.

Move from positive feedback to a clear, mutually agreed next step.

02 / VALUE

Every conversation
comes back to price.

Help buyers evaluate the genuine value and trade-offs of your offer.

03 / STAKEHOLDERS

Your contact agrees.
The committee doesn't.

Understand the concerns of the people who shape the final decision.

04 / ACCOUNT GROWTH

Customers reorder.
Accounts don't grow.

Use stronger relationships and useful insight to uncover relevant needs.

↗Our starting point: where is the customer's decision getting stuck, and how can your team ethically help it progress?
Ethical influence for sales results

A method your team can use.
A decision your buyer can trust.

Learn how people evaluate evidence, form trust and make commitments. Apply those insights to the products, customers and opportunities your team works with every day.

ReciprocityLikingUnitySocial proofAuthorityConsistencyScarcityContrast

Genuine expertise. Relevant evidence. Honest urgency. The customer's freedom to choose.

01

Learn the science of influence

Cialdini certification learning provides a structured foundation for understanding how people respond to influence, with ethics built into its application.

02

Apply it to live selling situations

Use weekly coaching to examine real opportunities, rehearse important conversations and strengthen discovery, objection handling and negotiation where needed.

03

Make practice visible

Individual action plans and manager checkpoints connect learning with everyday selling. Review what changed, what worked and what needs another approach.

04

Earn the credential. Track the progress.

Participants work toward certification under its assessment requirements. Commercial progress is reviewed separately against agreed goals and the sales cycle.

90 days / your real opportunities

Learning becomes useful
when it enters the pipeline.

A structured quarter of learning, application and feedback, shaped around your team's starting point. Weekly live coaching sessions run for 60–90 minutes.

Month 01 / Understand

Find the decision gaps.

  • Establish a performance and pipeline baseline.
  • Agree individual goals and select live opportunities.
  • Begin influence learning and applied selling modules.
Month 02 / Apply

Change the conversation.

  • Apply principles to customer meetings and follow-ups.
  • Practise value, objections and stakeholder conversations.
  • Review action plans and progress with managers.
Month 03 / Reinforce

Review the commercial progress.

  • Refine approaches on active opportunities.
  • Complete certification assessment requirements.
  • Review results and set a continuation plan.
What we measure: agreed next steps, opportunity progression, stakeholder engagement and discounting, alongside wins and revenue where the sales cycle permits. Goals and measures are agreed before the program begins.
A shared business outcome

Sales performance.
Learning that gets applied.

Sales leadership and HR / L&D bring complementary priorities. The program connects commercial goals with observable workplace application.

Build a team that can progress the deal.

For sales heads, business leaders and founders who want capable people to build customer confidence, defend value and take greater ownership of their opportunities.

  • Work on live opportunities and account situations.
  • Agree commercial goals before learning begins.
  • Reinforce progress through manager checkpoints.
  • Review conversion and revenue in context.

A strong fit when…

You sell high-value products or services, have five or more salespeople and an active pipeline. Your participants understand the offering and are willing to practise new approaches.

What makes it work

A viable offering, relevant opportunities, protected learning time and a manager who supports application. We assess fit before recommending a cohort and scope.

Experience across: Industrials · Technology · Machine Tools · Real Estate · FMCG · Technology Products · Medical Devices · Services and other sectors.
Make the investment tangible

What would better
conversion be worth?

Use your deal economics to explore the break-even point. The relevant number is the contribution from additional sales after variable costs.

Cohort pricing is scoped to your team.
We confirm participant numbers, coaching format, certification inclusions and commercials after a fit discussion.

Discuss your cohort ↗
Illustrative break-even calculator
1additional deal could cover this investment

Illustration only, not a price quotation or forecast. Include relevant participation costs in your investment figure. Count only incremental contribution attributable to improvement; results depend on your opportunities and sales cycle.

Before we begin

A few things
worth asking.

How is this different from a sales workshop?

The program centers on ethical influence and how customers make decisions. Weekly application to live opportunities, feedback and manager reinforcement help the team put learning into practice over 90 days. Selling skills are included where the diagnosis calls for them.

Does the program guarantee target achievement?

We agree goals and measures with you before starting. Target achievement also depends on opportunity quality, product fit, market conditions and sales cycle. We assess these conditions and review actual progress rather than offer an unconditional revenue guarantee.

Is this only for salespeople below target?

No. It can suit capable sales engineers, account managers and salespeople whose results do not yet reflect their knowledge or opportunity potential. We help you select participants based on readiness and the challenges they face.

What does certification involve?

The program includes Cialdini certification learning. Earning the credential requires meeting the applicable learning and assessment requirements. We confirm the certification pathway and inclusions in your proposal.

Who coaches the team?

Krishna G leads the coaching, drawing on GrowthAspire's experience across sales training, negotiation, account management and ethical influence. Delivery responsibilities, group format and support are confirmed in the engagement scope.

What if our sales cycle is longer than 90 days?

We track changes that can be observed within the quarter, such as stakeholder access, completed next steps and stage progression. Revenue and wins are reviewed in the context of your normal sales cycle. Any follow-on support is separately agreed.

Start with your team's situation

Bring the target.
Bring the stuck deals.
Let's explore the fit.

Tell us what you sell and where opportunities lose momentum. We'll discuss the participants, outcomes and support that would make a 90-day program worthwhile.

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Explore a cohort for your team ↗